The French-speaking Belgian section of Amnesty International has totally renewed its website in the fall of 2015. A huge project with many challenges:

  • Achieve the transition to a mobile approach with a platform supporting many content
  • Gather 3 different websites on the same domain and a single content management tool
  • Reorder content objects to ease the work made by several editorial teams
  • Improve navigation
  • Increase the visibility of news and actions

We have developed through several workshops with the team in charge of website a new architecture adapted to the ways people currently use the web while respecting the imposing load of content and regular updates. Prototyping was an important step to validate many scenarios to ensure that each content object had its place in the technical chart. We finally developed a consistent graphic rendering respecting the Amnesty International brand.

A project carried out in partnership with the French agency Nursit in charge of the backend development and content migration.



  • Gold Site Award 2015

  • Awwwards User Approved 2016