Creation of the new website of the Association of the European Self-Care Industry
AESGP, otherwise known as the Association of the European Self-Care Industry, represents companies manufacturing “non-prescription medical” products, food supplements, etc.
AESGP found that its ageing website was losing interest among its audiences. Spade proposed to carry out a series of workshops to rethink the whole visual identity of the brand (logo, brandguide, stationery), the information architecture of the website and its ergonomics.
The new website was provided with a search tool, an event management module, an interactive map, etc.